Ambrosi & Sons
A neighborhood Italian market, rebuilt for a new home.
Owner-led mobile detailing, supported by a website built to gain new clients.
Ambrosi & Sons is a family owned Italian market and wine tasting room in Naples, Florida. Rudy, Michael, and Alex Ambrosi source olive oil, pasta, cheese, cured meats, and wine from small family producers across Italy, including makers whose products are rarely sold outside their own villages. The family moved the market into a new space on Vanderbilt Beach Road and came to Atilus for a website that matched it.
WHAT WE DID
Local Authority
- Custom Shopify website design and build
- Ecommerce setup for the marketplace, wine club, and gift cards
- Technical SEO
- Local SEO and Google Business Profile management
- Ongoing website management and support
- Brand identity and logo design
At A Glance
The Challenges
A New Store in a New Space
The family moved the market to Vanderbilt Beach Road. The old site showed a business that no longer existed, with no photos of the new space and no clear picture of what was on the shelves.Win Neeed Its Own Room
Wine makes up a large portion of their business. The old site treated it as one more product category, so the tasting room and the wine club had nowhere to live.Services Were Hard to Find
Knife sharpening, private events, and gift cards all bring people through the door. None of them had a page that answered the basics, like what it costs, how to book, and what to expect.The Solution
A Marketplace You Can Browse
We built a custom Shopify store organized the way the shop itself is organized: olive oils, vinegars, pasta and sauces, cheeses, grab and go, wine, and gifts. Customers can order online or check what is in stock before they drive over.A Home for the Wine Program
The wine tasting room now has its own page built around the producers, not just the bottles. The wine club sells directly from the site in two tiers, Nobile and Prestigio, each with member pricing and access to tastings and events.Service Pages That Answer Questions
Knife sharpening got pricing, appointment booking, and a full FAQ, backed by the family's five generation history with the craft. Events and gift cards each got a page of their own.Built to be Found Locally
We set up technical SEO and local SEO for the new address, including the Google Business Profile, so people searching for Italian food, Italian wine, or knife sharpening in Naples find the shop.
The Result
Ambrosi & Sons grew on every line that matters. Over the 12 months ending September 10, 2026, the shop drew more traffic, took more orders, and earned more per order than the year before.
44% Increase in Website Sessions
Technical SEO and local SEO put the shop in front of far more people searching for Italian food and wine in Naples. Wine tasting event pages now rank among the top landing pages on the site.
23% Increase in Online Orders
Dedicated pages fMore visitors became buyers, and total sales reached $43,815 for the year, up 15% over the prior 12 months.or Naples, Marco Island, Bonita Springs, and Estero drew first-time visitors from across the full service area.
19% Increase in Average Order Value
Customers are spending more per order, helped by the wine program and a product mix built around higher value bottles and gift sets.See More Work
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