Florida Rep
Dynamic website design spotlighting Fort Myers’ vibrant theatrical performances.
Florida Repertory Theatre’s Digital Transformation with Atilus
Florida Repertory Theatre, praised by the Wall Street Journal as one of the best, plays a vital role in Fort Myers’ culture. Located in the Historic Arcade Theatre, this lively venue features performances that attract over 87,000 visitors annually. The theatre showcases an exciting mix of comedies, dramas, and musicals, appealing to a diverse audience.
Each season, talented actors and creative teams create captivating shows that enrich the local arts scene. Florida Repertory Theatre entertains and fosters community engagement and appreciation for the performing arts. Atilus enhanced its website, improving user experience and showcasing its performances to attract even more audiences.
At A Glance
The Challenges
Initial Online Presence Challenges
Before partnering with Atilus, Florida Repertory Theatre encountered significant challenges with their online presence.Website Limitations
Their website faced challenges with low search engine rankings and minimal organic traffic.Inefficient Management
Ineffective technical SEO and website management limited their ability to attract new audiences and connect with current visitors.The Solution
Digital Strategy Overhaul
Atilus undertook a comprehensive overhaul of the theatre’s digital strategy.Technical SEO Implementation
We implemented advanced technical SEO practices to enhance site visibility and improve search engine rankings.Performance Optimization
We provided robust website hosting and maintenance services to ensure optimal performance and user experience, driving more organic traffic and engaging visitors effectively.
The Result
The results of our intervention were life-changing. The theatre saw a 300% increase in organic search traffic, leading to a 305% rise in user visits. Furthermore, session durations on the website increased by 314%, demonstrating higher engagement levels and a more compelling online presence.
300% Increase in Organic Search
Enhanced SEO strategies significantly boosted the theatre’s visibility in search engine results.
305% User Increase
The website attracted a much larger audience, expanding its reach and influence.
314% Session Increase
Users are interacting more with the site, indicating that the content and functionality have improved.See More Work
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