Owner-led mobile detailing, supported by a website built to gain new clients.
Oasis Naples Boat Detailing is a licensed and insured mobile boat detailing company serving Naples, Marco Island, Bonita Springs, and Estero. Founded in 2019, the company comes to the dock, marina, or yard with owner-led service and its signature “Boat Soaps” recurring maintenance program. Oasis Naples Boat Detailing came to Atilus with a site that described the business without selling it, and with the recurring program the company most wanted to grow buried inside it.
WHAT WE DID
Local Authority
- Website Design & Development
- Website Hosting & Management
- Technical SEO
- Local SEO
At A Glance
The Challenges
Buried Recurring Program
The "Boat Soaps" Program, the recurring revenue stream Oasis Naples Boat Detailing most wanted to grow, sat on the site as a single undefined tier with no explanation of how it worked.No Local Search Footprint
Every city in the service area competed off one page. Naples, Marco Island, Bonita Springs, and Estero had no dedicated coverage.Leads Falling Through
The website was the only direct way customers could reach the company, yet contact forms never routed into the CRM and review requests went out manually, if at all.The Solution
A Structured Recurring Program
The "Boat Soaps" Program was rebuilt as a primary service with defined bi-weekly, three-week, and monthly plans, along with a plain explanation of the one-rotating-detail-per-visit model.City-Level Service Pages
Dedicated pages launched for Naples, Marco Island, Bonita Springs, and Estero, each written for how boat owners in that area search. Coverage was drawn to match the service area the company targets.CRM-Connected Conversion Paths
Contact forms now route into Urable with review request automation behind them, and click-to-call and click-to-text lead every page, matching the way most customers prefer to make contact.
The Result
The collaboration with Atilus reshaped how Oasis Naples Boat Detailing is found and how it converts.
128.6% Increase in Direct Traffic
Referrals and repeat customers now arrive at a site that answers their questions and puts a call or text one tap away.
28.0% Increase in New Users
Dedicated pages for Naples, Marco Island, Bonita Springs, and Estero drew first-time visitors from across the full service area.