As a solar energy company, you know that quality customer services will provide recurring income for years, which is key to creating a successful business in the long term. Unfortunately, these types of customers don’t just fall on your doorstep. With our web design, SEO, and pay-per-click, we’ll ensure these customers find you online when searching for solar contractors, installers, manufacturers, and other services you offer.
A smart investment in a solar marketing agency can bring a sizable return, especially when you select a credible firm that has expertise in the field. For every company, we believe that your website is your website employee as compared to anything else. Who else would work 24 hours to capture potential customers?
Digital marketing is the way of the future, and digital marketing strategies for Solar Companies are at the cutting edge of Innovation
Our company provides multiple marketing services that will benefit your solar business. You will see an influx in leads and sales with our effective marketing strategies.
Solar Company Website
To increase traffic to your website using targeted SEO keywords, you will need to ensure that your website is optimized for search engines. This can be done by conducting keyword research and then incorporating those keywords into your website’s content, titles, descriptions, and Meta tags. You will also need to build links to your website from high-quality websites.
Search Engine Optimization (SEO)
Solar companies can increase their website’s visibility and traffic by ranking for keywords that are relevant to their business. SEO involves both on-page and off-page optimization techniques. On-page optimization includes optimizing website content, titles, Meta tags, and descriptions. Off-page optimization includes building links to your website from high-quality websites.
Pay Per Click Ads
Pay-per-click (PPC) tends to be an effective solar marketing strategy as it allows solar companies to display ads on search engines and other websites. Solar providers only pay when their ad is clicked by a potential customer. This marketing tactic is particularly fruitful if combined with other strategies, such as content marketing.
Social Media Marketing
Solar companies can use social media platforms, such as Facebook, Twitter, and LinkedIn, to connect with potential and current customers. Solar companies can create and post engaging content that promotes their products or services. We help solar companies create and post engaging content that promotes interest in solar power & renewable energy resulting in more solar installations.
Email Marketing
Solar companies can use such digital marketing campaigns to stay in touch with potential and current customers. It allows solar companies to send targeted messages to their email list. With the right marketing tool (software) email marketing has proven to be an effective way to bring in new leads and nurture existing ones.
Lead Management System
A lead management system (LMS) is a software that helps solar companies track and manage their leads. It can automate and streamline the lead generation and sales process. Here at Atilus, our new clients are offered a customized package to their personalized software known as My Web Lead. It is a powerful online marketing tool that will make all your marketing efforts worthwhile!
Monthly Report
Atilus provides monthly reports that show the progress of your solar marketing campaign. Our reports include the progress you have made with our digital marketing services and comprehensive marketing strategies to grow your business. Our marketing processes are designed to help you track your progress and make informed decisions about your marketing budget.
Grow Your Solar Business by Ranking for Service Keywords
For many solar companies, regardless of their credibility or competition, web design plays a crucial role in getting ranked on search engines like Google. We’re not only talking about the technical aspects of SEO but also about the written text content. Our marketing plan includes creating pages on your website dedicated to each service with custom, optimized, educational and targeted web content for your solar services.
An example of a dedicated service page would be creating a page for Residential Solar. Within the web page, we would discuss points such as:
- What solar is and the main components of solar equipment?
- How do solar installation companies and their maintenance work?
- What should you do as an owner of a solar panel?
- Where to get the best solar technician?
- What are the policies of solar panel companies?
Run Paid Advertisements to Compete with other Energy Companies
Building your solar website to rank organically is a great, long-lasting approach. However, if you need to generate leads now, you will be interested in paid advertisements. Utilizing Google AdWords and Facebook Ads, you can quickly generate leads from your website for solar products and services.
Many businesses are skeptical of paid advertisements because they’ve had a bad experience in the past with some other solar marketing agencies. To be successful with paid advertising, the following elements must be perfectly executed:
- Targeting searchers/audiences that will actually buy your product
- Separating your advertisements to be specific to a service or product and not generalized
- Dedicated landing pages on your website with strong calls-to-action and differentiators (like reviews)
- Proper tracking for conversions and remarketing
- Showing up on the proper search results
Solar Marketing Done Right – Leads are Yours Only
Wasting money on marketing that only leads to getting someone else’s information is quite discouraging. Atilus your go-to solar marketing agency works with you one-on-one so that the leads are yours and yours alone – not shared or distributed in any way.
Top-Rated Website and Solar Marketing Agency in Solar Industry. Let’s get started with a phone call.
Atilus can help you grow your solar business to the next level! We are a full-service digital marketing agency that specializes in solar energy marketing. Your company deserves the best solar marketing services with comprehensive marketing strategies that combine both paid and organic advertising channels.
Our 500+ customers can’t be wrong – we’ve helped numerous companies in the solar energy industry grow their businesses. Give us a call today at 239-362-1271 to discuss how we can help you grow your solar business.
Frequently Asked Questions
We’re a dedicated solar marketing agency committed to drive results for solar energy companies by helping them to develop and implement innovative marketing and business strategies. Our marketing team provides support in areas such as project management, financial analysis, and market research. Our aim is to help solar energy companies grow their businesses, increase their market share and achieve their financial goals.
Our solar marketing agency will help your company grow by providing you with quality solar lead generation and helping you to close more sales. We will also provide you with marketing support to help you reach a wider audience. In addition, we will help you to develop new products and services that will appeal to a wider range of customers. We believe that our support will help you to grow your solar company significantly.
If you’re looking for help with your lead generation activities, we can provide you with the resources and expertise you need. We can help you develop and implement effective lead generation strategies, and we can also provide support in other areas such as market research, campaign management, and sales enablement. Contact us today to learn more about our solar marketing agency and how we can help you increase your leads and grow your business.
You can use digital marketing to reach a wider audience for your business or website. You can use various channels for solar advertising to promote your business, such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing. With digital marketing, you can target a specific audience and track your results. Contact us today to learn more about how we can help you increase your online presence with digital marketing.
If you’re not happy with the performance of your solar marketing campaigns, there are a few things you can do to improve results. First, take a close look at your target audience and make sure you’re targeting the right people. Second, review your messaging and make sure it’s clear and concise. Finally, make sure you’re tracking your results so you can see what’s working and what’s not. By taking these steps, you can improve the performance of your solar marketing campaigns and get better results.
Digital Dominance Solar marketing services consist of many ways to help you achieve your goal. If you want to know more about it just give us a call or send us an email. We would be happy to discuss how our services can help your business achieve your marketing goals and achieve digital dominance in the solar industry.
Atilus is a digital marketing company and is a great choice for every solar company that is looking to improve its online presence and reach a wider audience. The company has a team of marketing experts that can help create and implement the best digital marketing solutions. In addition, Atilus also offers a range of other services related to internet marketing such as web design, social media management, and pay-per-click advertising. This makes them a one-stop shop for all your digital marketing needs.